Let’s begin with video:
You have made a video (all ready to post onto Vimeo ;P). There are a few things required to get the most out it:
- You want it to be found
- You want people to be able to understand it, even if there is no sound
Providing a transcription of what is being said in your video allows it to be indexed and appear when relevant keywords are being searched.
Without it, you may be missing out on potential views!
Imagine: You’re on public transport or you’re in the office and have forgotten your headphones. Sometimes you just can’t listen to a video with sound. This is where captions, subtitles or a transcription comes in handy.
Get this:
85% of videos on Facebook are watched without sound!
So, how are you going to keep your viewer engaged and informed if they can’t hear what you’resaying?
Using subtitles or posting the full text allows a viewer to participate in the video, even without half of its functions.
The same goes for podcasts, or keeping a record of a call, meeting or an interview.
Now you know why transcription is helpful, let’s look at how to do it:
There are companies out there that rely on algorithms to transcribe, and some that pay a human to do it. I’ll show you one of each:
Trint uses an automated speech-to-text algorithm to generate transcripts.
As well as this, Trint allows you to make your audio and video files searchable, put captions on your videos and share some of your audio and video online.
In comparison to manual transcription Trint has the benefit of being cheaper and faster than most other brands!
At only $12-$15 an hour Trint can produce a transcription in less time than the video or audio file.
And even better:
Trint can transcribe to over 15 languages!!
If you want to all your whole team to create transcriptions you can purchase a team account with one paying admin and multiple users within.
Unlike Trint, Rev uses a network of hand-picked freelancers to transcribe, caption, subtitle and translate files.
With real people doing the work it takes slightly longer than an algorithm based program.
A 30 minute, good quality audio will be returned in around 12 hours.
It may take longer, but for $1 a minute and with 99% accuracy it may be worth the wait.